I am also reading and would continue to

I landed a copy of Stephen King's 1974 JWT Planning Guide, along with a 1972 Jeremy Bullmore’s speech to Kraft. Thanks to Russell Davies.

It has been two months since I landed these invaluable piece of work by two towering personalities through another. I have just finished reading Jeremy Bullmore’s speech and am going to finish reading the Planning Guide.

Reading these masterpieces you would find whatever you are doing / learning now (in terms of planning) has already been experimented and done about 2-3 decades back. It also makes you enjoy this “from the horses mouth” feeling.

Let me know if you are seriously interested in reading these masterpieces I would have them sent to you or direct you to a place where you could get a copy.

Thank you very much Russell Davies, the big daddy of planning.